Mohammed Dawoud Group of Companies have proven to satisfy all clients’ needs by providing excellent service and quality products in all lines of businesses that we cover.
NIFSY e-commerce company is dedicated to facilitating the online exchange of commodities between individual customers and online marketplaces. As one of the fastest-growing industries in the global economy, ecommerce continues to expand rapidly, driven by consumer demand for the convenience of online shopping and the ease of establishing virtual storefronts.
In the Middle East and North Africa (MENA) region, a significant transformation is underway in the retail sector. The rise of ecommerce is reshaping consumer purchasing habits, revolutionizing customer experiences, disrupting traditional business models, and creating new opportunities for both large retailers and small-scale merchants, as well as emerging online players.
The MENA region boasts one of the world's most connected and tech-savvy consumer demographics, particularly in the Gulf Cooperation Council (GCC) countries. Egypt, in particular, stands out with its high percentage of time spent online, while the United Arab Emirates (UAE) and the Kingdom of Saudi Arabia (KSA) boast some of the highest rates of smartphone usage, social media engagement, and internet penetration globally.
The consumer journey to purchase, encompassing stages such as product discovery, research, and final transaction, is significantly influenced by the internet. Online activities play a crucial role in shaping consumer behavior in the region, whether individuals ultimately choose to make their purchases in-store or online.
